What We Do
We start—and end—with the consumer.
Discover, develop, execute, measure. We tweak, noodle and pivot until we get it right. It's the Faktory way and it's how we understand both our clients and the audiences they want to reach.
OUR PROCESS & CAPABILITIES
The optimal consumer-centric approach starts with insights and data on audiences and their behaviors. Everything flows from there. And goes back to a continual, always expanding understanding of the consumer.
We have received a great amount of press locally and nationally since we started working with Faktory. Their team is great to work with and they understand our business and our needs. We’d recommend the Faktory PR team to any company looking for a good PR firm; they do not miss a beat!
— Vivi Wanderley-Britt, Chief Marketing Officer, 360 Degrees Restaurant Group
Strategy & Research
Out of home
Getting it from the get-go.
Centura Health, a large healthcare ecosystem serving Colorado and western Kansas, needed an Agency of Record that understood its unique vision and mission. See how Faktory was able to pull together a pitch, win the account and launch a robust, full-scale campaign in record time.
Our creative content is built on three pillars: truth, story and emotion. The truth is what resonates, the story engages and the emotion helps the audience feel something.
When kids win, we all win.
Childhood diseases and illnesses are losers. And kids who get treated at Primary Children's Hospital know it. This inspiring, award-winning campaign increased engagement and awareness by featuring stories of kids who emerged from their battles victorious, thanks to their resilience and the exceptional care they received at PCH.